Track: Track 1
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The Agentic Web: What Happens When Your User Isn’t Human
The Dead Internet Theory isn’t a theory anymore. Most of the web today is crawled, generated, and consumed by bots, while humans quietly shift into closed AI ecosystems like ChatGPT. Underneath that shift is a bigger one: the internet is moving from browser-first to agent-first. Your next “visitor” might not be a person at all,…
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Marketing That Knows Your Customer Before They Click
Marketing That Knows Your Customer Before They Click This session explores how AI is helping marketers understand intent, predict customer needs, personalize experiences, and deliver meaningful interactions across every touchpoint. We’ll look beyond content generation to discover how AI is transforming audience research, customer journeys, SEO, email marketing, website experiences, and decision-making. If marketing has…
